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KNOMO secures investment and bags deals with US retailers

Bag maker KNOMO is expanding into the US after securing £3 million investment through private equity firm Rockpool and signing deals with Macy’s, Saks Fifth Avenue and Anthropologie.

GENERAL MERCHANDISE

KNOMO secures investment and bags deals with US retailers

Bag maker KNOMO is expanding into the US after securing £3 million investment through private equity firm Rockpool and signing deals with Macy’s, Saks Fifth Avenue and Anthropologie.

The new partnerships mean that KNOMO’s US sales are predicted to rise by more than 45% in the next six months.

Closer to home, the company will be headlining Selfridges’ new technology department and plans to launch a flagship community working space in Covent Garden catering to workers on the move.

KNOMO chief executive and co-founder Howard Harrison said: “KNOMO's customers are digital nomads working all around the world, so it's natural for us to take another step towards becoming a truly global brand. Our mission is to empower everyone to follow their passion and work free, so we’ve created this ecosystem that makes managing life and work easy, wherever you are.”

The company has also strengthened its senior management team with the appointment of Fred Edwards as chief operating officer and Simon Wilkinson as digital director.

Tommy O’Sullivan, investment director at Rockpool Investments, added: “Living and working on the move is becoming a mainstream lifestyle choice, the loyal customer community and innovative approach to design ideally equips the team to develop KNOMO into a truly global brand.”

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