Tails.com becomes B Corp certified
Tails.com, the tailored dog food service, has become a certified B Corporation.
Following an independent assessment by B Lab, the company achieved an overall score of 89.8 points across the five key areas of Governance, Workers, Customers, Community and Environment.
Paolo Woods-Wyatt, chief executive at Tails.com, said: “Tails.com is founded on the ambition to change the world of pet food for good. Achieving certification as a B Corp from B Lab is rightly a challenging process and it has also been a valuable catalyst to inspire us to check, measure and challenge the way we run our business for the future.”
In the Workers area, Tails.com scored highly due to it paying a relevant local real living wage for each site and its offer of flexible working, including a nine-day fortnight for no loss of pay. It also offers enhanced parental leave, breastfeeding at work policies, and socially responsible pension options.
The company also achieved particularly strong results in the Environmental area due to it moving all its sites to 100% renewable energy while reducing total waste generated in its factories by 14%. In addition, Tails,com donated over 455,000 meals to pets in need in 2023.
There are over 2,000 registered B Corps in the UK. Certified B Corporations are independently assessed by B Lab to ensure they meet the required high standards of social and environmental performance, transparency and accountability.
Woods-Wyatt added: “This is just the start of our B Corp journey and we have much more we want to do. I’m very proud of each member of this team, and the choices we are obsessing over, each day, to make sure that feeding Tails.com is a great choice for all our customers, their pets and the communities and environment we live in. We’re honoured that Tails.com is now able to contribute as part of the vibrant UK community of B Corp businesses.”
