THE RETAIL BULLETIN - The home of retail news
Lest we forget
HOME
RETAIL NEWS
RETAIL EVENTS
Fashion
Department Stores
Shopping Centres & Retail Parks
Home & DIY
Electricals
Health & Beauty
General Merchandise
Entertainment
Sports & Leisure
Retail Solutions
Food & Drink
Interviews
RETAIL INSIGHTS
RETAIL SOLUTIONS
ABOUT US
CONTACT US
SUBSCRIBE FOR FREE
Very.co.uk to deliver direct to V Festival

As the official fashion partner for Virgin Media's V Festival, online department store Very.co.uk has launched what it claims to be the world's first festival delivery service.

GENERAL MERCHANDISE

Very.co.uk to deliver direct to V Festival

As the official fashion partner for Virgin Media's V Festival, online department store Very.co.uk has launched what it claims to be the world's first festival delivery service.

Revellers attending this year's music event on 18 and 19 August will be able to take advantage of the retailer’s Collect+ service which will deliver goods straight to the festival site in Chelmsford. Festival-goers will be able to buy any of the retailer’s 50,000 fashion or home lines online directly from their phones the Friday of the festival, with free next day delivery to V Festival for the Saturday.

In addition to the next day service, Very has designed a capsule collection that can be delivered to the official Very.co.uk tent within just one hour. Available to order via a bespoke Very.co.uk mobile site during the weekend of the festival, the 50-piece 'Festival Favourites' collection includes staples from tents to wellies, maxi dresses to sunglasses. 

The retailer is also fielding teams of Very.co.uk girls and boys around V Festival's Hylands Park site to take orders from festival attendees.

Face of Very.co.uk, Fearne Cotton said: "The attire for festivals in this country has really changed since I first started going. It's no longer about rolling around in the mud and not washing for days, the fashion is now almost as important as the music itself! Everyone will be dressing to impress, so it's important to look the part."

Gareth Jones, retail director at Very.co.uk, added: "Very.co.uk is well known for easy, stress-free online and mobile shopping delivered where and when it's convenient for our customers. As the official fashion partner for V Festival, we saw no reason not to extend that offering to festival goers.

"With 90,000 people expected to set up camp in Chelmsford on 17 August, we're looking forward to a busy weekend of fashion, fun, fantastic music and lots of shopping!"
 
 

Email this article to a friend

You need to be logged in to use this feature.

Please log in here

Subscribe For Retail News

RETAIL EVENTS

The Retail Design Seminar 2018
The Retail Design Seminar 2018
14 November 2018
The Cavendish Conference Centre
The Retail Design Seminar 2018
Omnichannel Futures Conference 2019
Omnichannel Futures Conference 2019
6 February 2019
Cavendish Conference Centre, London WG1 9DT
A truly omnichannel offering requires an understanding of customer behaviour across all shopping channels and how this should impact your overall business strategy
Customer Engagement Conference 2019
Customer Engagement Conference 2019
5 June 2019
Cavendish Conference Centre, London W1
The 10th Annual Retail Customer Engagement Summit
AI in Retail Conference 2019
AI in Retail Conference 2019
18 September 2019
Cavendish Conference Center, 22 Duchess Mews, London W1G 9DT
Retail marketing is changing pace rapidly by making communication across all platforms personalised, relevant, efficient, and helpful. AI not only helps shoppers find a perfect product but also pre-empts the shopping behaviour and speeds up payment.
The HR Summit 2019
The HR Summit 2019
Tuesday 8 October 2019
The Cavendish Conference Centre, London W1
The 11th HR Summit 2019, The Cavendish Conference Centre, London W1, 8 October 2019