Sainsburys introduces Mini Habitat and rolls out Argos digital stores
Following its recent acquisition of Home Retail Group, Sainsburys is to introduce five Mini Habitat concessions within Sainsburys stores over the coming months. It will also add Argos digital concessions to more than 20 extra Sainsburys stores by Christmas, bringing the total number of Argos concessions to over 30.
Ranging in size from around 1,000 to over 5,000 square feet, the Argos digital stores will offer customers a choice to either buy instantly in-store via tablets, or to reserve online for same-day collection.
Meanwhile, the Habitat concessions, which will range from 1,400 to 2,000 square feet, will sit alongside and complement Sainsbury’s own homeware and cookware ranges and include over 600 products. All will be designed in-house by the Habitat design team in London and will feature a range of price points across furniture, upholstery, lighting, homewares and textiles.
Mike Coupe, Sainsbury’s chief executive, said: “This is the start of an exciting new phase for Sainsbury’s, Argos and Habitat. I am delighted to be able to quickly capitalise on the benefits of our combined group by opening more Argos digital concessions in our stores and introducing the Mini Habitat format to our customers. Being able to shop across all three brands under one roof will make our customers’ lives even more convenient and offer them incredible choice.”
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