Dreams celebrates 20 years of mattress and bed making in the West Midlands
Bed retailer Dreams has today celebrated 20 years of making mattresses and beds in the West Midlands by opening the doors to its factory in Oldbury.
The event was attended by Shaun Baily MP and coincided with National Manufacturing Day.
Having opened in 2003 with 13 staff members, the facility now has a 250-strong team of specialists spanning quilting, sewing, fabric cutting, upholstery, tape edging, mattress building and frame and draw assembly. Today 60% of the mattresses Dreams sells are handmade at the site before being delivered to bedrooms in the UK and Northern Ireland.
The bed factory sits at the heart of Dreams’ West Midlands operations hub. In addition to the Oldbury factory, the region is also home to three distribution sites and eight retail shops. In total, Dreams employs over 500 colleagues in the West Midlands area.
Jonathan Hirst, chief executive of Dreams, said: “This is a really special moment for our business. I want to say a huge thank you to every single colleague who has played a part over the last two decades. We’re incredibly proud that today the majority of our market-leading, quality products are handcrafted in Britain, right here in the Midlands. Our manufacturing sector is world-leading and we want to play our part in inspiring the next generation of highly skilled bed and mattress makers.”
