Superdrug donates 20,000 oral healthcare products to Beauty Banks
Superdrug marked World Oral Health Day yesterday by donating 10,000 Pro Care Tooth Brushes and 10,000 Pro Care Whitening Toothpastes to Beauty Banks to distribute to charities across the UK.
The health and beauty retailer said toothpaste now tops the list of most requested items across charities in the UK. In a recent survey by Beauty Banks, 83% of teachers said they had provided toothpaste and toothbrushes to their pupils due to some not having regular access to the products.
The findings also revealed that two in five children are often socially excluded because of oral hygiene issues.
Jo Jones, co-founder of Beauty Banks, said: “We saw the demand for help double in the first month of 2023 and toothbrushes and toothpastes are at the top of our list. This amazing donation from Superdrug will allow us to support those that can’t afford oral health care during this time, as no one should have to suffer the indignity of hygiene poverty.“
Jamie Archer, own brand director at Superdrug, added: “We’ve been working closely with Beauty Banks for the past five years, so when we heard the results from their recent survey we were shocked by the statistics but knew that we were in a position to help. We hope that our donation of 20,000 oral health care products can help those that need it most and we will continue to work with Beauty Banks to continue to support our customers and communities as best we can.”
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