A truly omnichannel offering requires an understanding of customer behaviour across all shopping channels and how this should impact your overall business strategy
Omnichannel Futures Webinar 2021
The retail industry is facing unprecedented challenges. Across all sectors and markets, retailers are shifting their business models and customer engagement strategies to ensure their survival. Frictionless commerce is becoming a reality and the store of the future will be less about transactions and more of a focus for experiences.
The pandemic accelerated the digital transformation strategy for all retailers. It maybe obvious to offer a smartphone app, same-day delivery, personalised recommendations and even mobile or contactless payments, but if these capabilities don’t blend seamlessly across multiple channels, the customer experience will be inferior to that of a competitive brand who may do some or all these things well.
Digital-enabled experiences is the primary growth driver for retailers, and you need to make sure you capitalise on the opportunities by avoiding these common mistakes.
This digital event will outline the practical steps that retailers need to take, and the emerging technologies and new strategic partnerships that will help. The retailers that will not only survive, but thrive, in this fast-changing and exciting environment are those that embrace excellence and vision in all the channels they use.
This interactive retailer-led summit will look at a number of key themes, including:
- Omnichannel optimisation - delivering a seamless, immediate and convenient experience across all channels
- Technology integration and how to embed digital into the fabric of the business – from staff assisted selling on mobile devices to Board-level culture
- Transform convenience and fulfilment - latest initiatives in despatch from store, reserve and collect to cater for today’s time-poor consumer
- New ways to blend physical and digital to deliver a richer, wider and more personalised shopping experience
- How to revolutionise the in-store experience - critical next steps for bricks and mortar retailers
- The art of the future store - how retailers must transform to keep pace with change
- The growth of smart devices and connectivity resulting in changing consumer behaviour
- How to design and deliver marketing content across all channels
- Envisioning strategic brand development over all touchpoints
- Identify which channels or platforms works better depending on your company and the target
Can you afford to miss this one-day event with incredible speakers, tips, success stories and vital information to help retailers and brands tackle the strategic and day-to-day challenges of running a successful omnichannel business?
Meet The 2021 Speakers
Ken Daly
CEO
JML Group
David Robinson
Chief Operating Officer - Retail
Pets at Home
Hilary Large
Brand & Trading Director
Forever Unique
Highlights From Previous Conferences
Watch the highlights from last year’s Conference to get an idea of the experience.
What you will learn
What our delegates say
“Well worth attending and looking forward to putting key pointers of how important HR is to the company and its strategies”
“It continues to be a great place to meet colleagues and network, a forum where I always come across new relevant and practical ideas”
“Presented at the right level, fast paced and full of relevant information”
“Great to discuss the challenges and opportunities other retailers are facing”
“Relevant and valuable content for retailers to engage customers and increase sales”
“Engaging insights into the latest technologies being implemented by other retailers”
“An informal, relaxed, inclusive and collaborative event - yet highly informative and relevant to the current challenges that HR faces and some great take-outs to use at work”
“A broad range of topics covered - all relevant and interesting”
“The day provided a number of initiatives for me to consider implementing”
“An excellent conference as usual, very informative with a range of different speakers”
“TRB is a one-stop-shop to understand what is happening at other retailers”
“Engaging Employees to drive innovation. Engaging and enjoyed good video content”
“Great opportunity to network with omnichannel experts and enthusiasts”
“As always an excellent mix of challenging ideas, profound definitions and optimised for the sector”
“TRB is a great way to learn about new trends & technologies and to meet people in the same industry”
“Great content and some and impressive speakers from some high profile companies”
“Perfect mix of new tech, how retail and the online marketplace can be combined and brand stores”
“Very enjoyable event, great speakers”
“This event far exceeded my expectations on all levels”
“Very interesting - learnt lots so thank you”
“delighted to be invited to a TRB summit to contribute to a great event with some outstanding topics and learning experiences from some of the leading organisations in the UK”
“A great forum for sharing ideas, some stimulating conversations from different sectors”
“As usual a fantastic event by The Retail Bulletin - very informative speakers talking about the importance of customers and actionable insights from data”
“Jam-packed agenda provided value for money and time”
“Very interesting sessions that are thought provoking and encourage a fresh view on HR inside sharing culture”
Who should attend?
This event is designed for both those brands that want to become omnichannel retailers and also established omnichannel retailers who want to become more profitable and increase their market share. It has been specifically produced for retail professionals who are keen to implement an effective and integrated omnichannel strategy. Consultants and solutions providers operating in omnichannel retail will also find this event invaluable. The event will have a strong strategic focus and is aimed at senior retail decision makers within retail in the following omnichannel related job functions:
- eCommerce
- mCommerce / Mobile
- Multichannel
- Marketing
- Business Development
- Customer Insight / CRM / Loyalty
- Data Management
- Digital
- International Expansion
- Social Media
- Operations
- Strategy
- Channel Architecture
- UX Design
- CEO
- CIO
- CMO
- COO
Venue & Contact
VENUE
Online Meeting
EVENT DATE
10 February 2021
START TIME
09:45
CONTACT
For retail speaker opportunities:
Claire Knott
E: Claire.Knott@theretailbulletin.com
T: 01276 489626
For sponsorship and non retailer speaker opportunities:
Karen Howard
T: 01276 489626 M:07725414385
E: karen.howard@theretailbulletin.com
Meet Our 2021 Partners
