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Waitrose launches new cocktail experience

Waitrose has introduced a new cocktail experience to its Wine Tasting at Home service. Customers can now order a tasting box that enables them to create… View Article

FOOD & DRINK

Waitrose launches new cocktail experience

Waitrose has introduced a new cocktail experience to its Wine Tasting at Home service.

Customers can now order a tasting box that enables them to create a cocktail bar experience at home, with the option to have a Waitrose drinks expert share their knowledge with them either in person or virtually.

Available from the Wine Tasting at Home website, the box contains all the ingredients and kit to make an Espresso Martini, a Fresh Gimlet and an Amalfy Sunset Spritz and includes garnishes such as coffee beans, dehydrated strawberries and oranges. Costing £35 person, the kit also includes a shaker, strainer and glasses.

Waitrose said the masterclasses are suitable for six people or more and will involve either an in-person event at a venue of the customer’s choice, or a virtual Zoom session.

Andrew Riding, Waitrose Drinks Experience manager, said: ‘We’ve adapted our wine and cocktail services over the last 18 months to include virtual services, which have proved incredibly popular. Now we’re able to host in people’s homes again, this new cocktail box is the perfect option for those looking to learn more about mixology, either in person or online.’’

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