THE RETAIL BULLETIN - The home of retail news
Click here
Home Page
News Categories
Commentary
Department Stores
Electricals and Tech
Entertainment
Fashion
Food and Drink
General Merchandise
Grocery
Health and Beauty
Home and DIY
Interviews
People Matter
Retail Business Strategy
Property
Retail Solutions
Electricals & Technology
Sports and Leisure
Christmas Ads
Shopping Centres, High Streets & Retail Parks
Retail Events
People in Retail Awards 2024
Retail HR Central 2024
The Future of The High Street 2024
Retail HR Summit
THE Retail Conference
Upcoming Retail Events
Past Retail Events
Retail Insights
Retail Solutions
Advertise
About
Contact
Subscribe for free
Terms and Policies
Privacy Policy
Ted Baker signs licensing agreement with Next for lingerie and nightwear

Fashion retailer Ted Baker has appointed Next as its new lingerie and nightwear partner. With the product licence agreement lasting three years, Next will be creating… View Article

FASHION RETAIL NEWS UK

Ted Baker signs licensing agreement with Next for lingerie and nightwear

Fashion retailer Ted Baker has appointed Next as its new lingerie and nightwear partner.

With the product licence agreement lasting three years, Next will be creating and distributing the retailer’s B By Ted Baker range whilst working in collaboration with Ted Baker’s creative team.

Next has also launched a Ted Baker childrenswear range earlier this year.

Phil Clark, group commercial and business development director at Ted Baker, said: “We are delighted to be signing this licence agreement with Next. We have worked together for many years and know they share our passion for unwavering attention to detail and firm commitment to quality.

“It is a testament to the global strength of the Ted Baker brand that we partner with the leading experts in their relevant categories. As we continue to rationalise and enhance our product license portfolio, this new partnership is another step in transforming our business and retuning Ted Baker to growth.”

The new range will launch in May 2021 on both the retail websites of Next and Ted Baker.

Subscribe For Retail News