[ WEBINAR ] TOMORROW – Leveraging data to deliver a digital personalised customer experience
Whilst most organisations are striving to offer a terrific customer experience, only 7% currently do.
This session – part of our Digital Transformation webinar series on June 30ASKS – will share exclusive research that re-enforces the importance of building trust with customers and the importance of long term relationships, not just an opportunity to sell more stuff!
Join us at 4Pm June 30 to discuss:
- Customers have diverse attitudes towards use of personal data and channel experiences with organisations
- Customers’ channel preferences are influenced by context and the purpose of contact
- Few organisations deliver a fully integrated digital channel experience but most are working towards it
- Intelligent guided selling to personalise the eCommerce journey
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