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Towards a Universal Customer View

It’s clear that the transparent, secure and effective use of data has the potential to transform every retailer: The challenge of trying to instigate order and… View Article

RETAIL SOLUTIONS

Towards a Universal Customer View

It’s clear that the transparent, secure and effective use of data has the potential to transform every retailer: The challenge of trying to instigate order and structure across your data and then maintain this across so many systems can seem like a Herculean task

Customer expectations are evolving fast. When interacting with brands, people demand smarter, more connected, more personalised and more seamless experiences, across every single touchpoint.  And as we become increasingly connected to smart technology, the pressure to deliver that seamless experience for our customers is only going to increase. Many businesses understand this challenge, but are struggling to cope with the sheer volume of data available to them; it can be overwhelming to know what to do with it all.

In this white paper, we explore how organisations can turn that data into useful information, unlocking its value and delivering better outcomes for their customers.”

Read the full whitepaper from Experian HERE

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RETAIL EVENTS

Omnichannel Futures Conference 2020
Omnichannel Futures Conference 2020
5 February 2020
Cavendish Conference Centre, 22 Duchess Mews, London W1G 9DT
A truly omnichannel offering requires an understanding of customer behaviour across all shopping channels and how this should impact your overall business strategy
Online Conversion Summit 2020
Online Conversion Summit 2020
April 30 2020
The Hallam Conference Centre, London W1W 6JJ
The Retail Bulletin Online Conversion Summit 2020 Partnered by IMRG
Future of Retail Marketing 2020
Future of Retail Marketing 2020
9 June 2020
Hallam Conference Centre, 44 Hallam St, London W1W 6JJ
The Future of Retail Marketing for Customer Engagement
The HR Summit 2020
The HR Summit 2020
1 October 2020
Hallam Conference Centre, London W1W 6JJ
Company values, collaboration with employees and driving a major HR transformation to create a truly omnichannel experience, need to be at the heart of the organisation's culture and brand
AI in Retail Conference 2020
AI in Retail Conference 2020
14 October 2020
Hallam Conference Center, 44 Hallam Street, London W1W 6JJ
CONFERENCE AIMED AT RETAILERS WORKING IN MARKETING, IT, DIGITAL, DATA AND TECHNOLOGY