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Glassbox now supports more than One Trillion Customer Journeys annually

Company’s corporate rebrand will reflect advancements in customer experience technology as the company cements its position as market leader. Glassbox, the leading digital experience analytics provider…

RETAIL SOLUTIONS UK NEWS

Glassbox now supports more than One Trillion Customer Journeys annually

Company’s corporate rebrand will reflect advancements in customer experience technology as the company cements its position as market leader.

Glassbox, the leading digital experience analytics provider for web and mobile applications, today announced another year of significant growth and a milestone of supporting more than one trillion digital journeys annually. In 2020, the company saw additional investment, strategic personnel appointments and business growth. Glassbox is also launching a corporate brand-refresh to reflect its rapid growth and position as leaders in the digital customer experience industry.

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Throughout the last year, Glassbox has seen cloud-based subscriptions increase by 170%. This growth has been predicated on a commitment to transforming businesses to consistently focus on their customers, as well as smart acquisitions, strategic utilization of corporate funding, hiring impressive talent and a fruition of technological R&D.

“Our clients’ investments in our services have shown them tangible value, making returns on average of $4.90 for every dollar they spend on Glassbox’s solutions in 2020,” said Yaron Morgenstern, CEO of Glassbox. “The pandemic has drastically expedited digitalization for companies in all sectors, and the need for cutting-edge consumer technology has never been greater. Glassbox is at the forefront of this societal shift, and we are enabling more companies to provide the seamless and effective consumer journeys needed to remain competitive in today’s digital marketplace.”

“Glassbox’s new branding reflects our position as leaders in the market, emphasizes our unique approach to delivering frictionless journeys and will reflect our innovative modern company culture,” said recently appointed CMO, Asim Zaheer. “We have remained true to our founding mission of enhancing consumers’ digital experiences, and we are seizing the opportunity through our corporate rebrand to continue or business momentum and expand our presence into new markets.”

Find out more here.

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Patrick Overall
Patrick Overall is Senior Account Manager at The Retail Bulletin, where he has worked since 2016. He is responsible for vendor partnerships across TRB's events, digital and publishing portfolio, and heads up Retail Solutions news, commercial content and partner campaigns. Patrick has more than 25 years' experience in marketing and publishing. Before joining TRB, he was a sales manager at Sparta Publishing, connecting advertisers with C-suite audiences through partners including BCS and the Data Centre Alliance. He previously spent eight years at Atalink (now Tenalps). There he managed direct marketing promotions for Hearst titles including Good Housekeeping, Cosmopolitan and Country Living, publications for the Women's Institute, and event publishing for Grand Designs Live, BBC Gardeners' World Live and BBC Good Food events. His areas of focus include: Retail technology and solutions · Partner insights and case studies · Industry events and partnerships
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