[ CASE STUDY ] How emotion powers success in the Vans Family loyalty program
The Vans Family program has been incredibly successful in driving emotional loyalty with its members.
Join Cheetah Digital as Frank Neumann, Senior Director of Consumer Lifecycle Management, explains what makes the Vans Family unique, how they drove impressive registrations into the tens of millions, and the impact on revenue they see from the registered audience.
Click here to watch the video.
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