Saks launches new online wellness shop
Department store Saks has announced the launch of its Wellness Shop on Saks.com.
With a dedicated place on both the women’s and men’s top navigation on the website, the shop focuses on health and nutrition, sexual wellness and rest and relaxation.
To celebrate the launch, Saks has created a wellness-themed edit article with shoppable content and is running Saks Live events from 11 to 18 January with a range of wellness experts.
Saks said the move emphasises its holistic approach to wellbeing and enables it to offer a wider product selection and more than 100 brands, 50 of which are new to Saks.
Tracy Margolies, chief merchandising officer at Saks, said: “Saks is thrilled to expand our array of wellness offerings, solidifying our position as the ultimate luxury retailer. A holistic, all-encompassing approach to health is essential. With the addition of this new shop and products, we are now able to serve multiple aspects of the luxury customers’ lifestyle, from fashion to wellbeing.”
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