THE RETAIL BULLETIN - The home of retail news
Home Page
News Categories
Commentary
Department Stores
Entertainment
Fashion
Food and Drink
General Merchandise
Grocery
Health and Beauty
Home and DIY
Interviews
People Matter
Retail Business Strategy
Retail News
Property
Retail Solutions
Electricals & Technology
Sports and Leisure
Christmas Ads
Shopping Centres, High Streets & Retail Parks
Retail Events
People in Retail Awards 2023
Digital Transformation Strategy 2023
Retail HR 2023
THE Retail Conference 2023
Customer Engagement Strategy 2023
Omnichannel Futures 2024
Upcoming Retail Events
Past Retail Events
Retail Insights
Retail Solutions
Advertise
About
Contact
Subscribe for free
Terms and Policies
Privacy Policy
Boots to launch new online marketplace

Boots will be launching a new online marketplace in the spring of next year as part of its digital transformation programme. The health and beauty retailer… View Article

HEALTH AND BEAUTY NEWS

Boots to launch new online marketplace

Boots will be launching a new online marketplace in the spring of next year as part of its digital transformation programme.

The health and beauty retailer said the move will extend the range of its website and enable it to explore new categories for customers.

Products within Boots Marketplace will be seamlessly integrated with the existing product range on boots.com and will offer customers access to hundreds of new brands across established names and new sellers.

The platform will be powered by Mirakl.

Paula Bobbett, chief digital officer at Boots, said: “We’re approaching this new opportunity for Boots with a deep understanding of our customers and the health, beauty and wellness products that they want to buy, and helps us to work with new smaller and entrepreneurial brands. Marketplace will allow us to build on the strength of our existing business to offer an even bigger range of choice for consumers and be the first to market with emerging brands and new products.”

The news follows the 2021 launch of the retailer’s health hub online marketplace which connects customers to doctors, therapists and dermatologists.

Email this article to a friend

You need to be logged in to use this feature.

Please log in here

Subscribe For Retail News