Tesco introduces new price lock on over 1,000 products
Tesco is locking the prices on over 1,000 products until Easter as it looks to help customers save money during the cost-of-living crisis.
In addition to popular branded products, prices have been locked on a number of the retailer’s own-brand staples with items ranging from store cupboard essentials and teatime favourites to household and health and beauty products.
The move follows Tesco’s price lock commitment last year, which saw prices frozen from 5 October until the start of 2023.
Tesco UK chief executive Jason Tarry said: “As we start the New Year, we know times are tough for many of our customers right now. We hope this extended price lock commitment gives our customers the certainty of knowing that over a thousand household favourites and own brand essentials will stay at the same low price for months to come – helping them budget when they need it most.”
