Morrisons launches new ‘spend-stretch’ promotion for shoppers in franchise stores
Morrisons is introducing a new ‘spend-stretch’ promotion exclusively for More Card customers shopping in franchise stores that have adopted the Morrisons loyalty scheme.
Starting from 8 October, shoppers who spend £15 or more in a participating franchise store will receive an extra 1,500 More Card Points.
Subscribe to TRBThe roll-out of the loyalty scheme to franchise partners began earlier this summer. It rewards customers with five Points for every item purchased when they scan their card or app. Once customers collect 5,000 Points, they earn a Morrisons Fiver which can be redeemed on a future shop.
Alongside the new ‘spend-stretch’ promotion, Morrisons is further strengthening the franchise offer with the addition of over 200 new own brand lines being introduced over the next five weeks.
Katharine Challinor, head of retail for franchise at Morrisons, said: ”Rolling out More Card in franchise stores is part of our commitment to driving value for our customers however they shop with us.
“This exclusive promotion is a significant opportunity for our franchise partners, as well as a celebratory moment for us as the More Card roll-out nears completion in these stores.”
