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Morrisons expands loyalty scheme with launch of More Partner Points

Morrisons is expanding its More Card loyalty scheme with the launch of More Partner Points. This will enable More Card members to earn points with over… View Article

FOOD AND DRINK NEWS UK

Morrisons expands loyalty scheme with launch of More Partner Points

Morrisons is expanding its More Card loyalty scheme with the launch of More Partner Points.

This will enable More Card members to earn points with over 300 participating brands by shopping via the Morrisons More App or More website. Brands include the likes of Ebay, Very, Just Eat, Expedia and ASOS.

To earn points, customers need to log into their Morrisons More App or the More website then browse, click through to a partner retailer and complete their purchase. More Points are then tracked and added to their account automatically.

The new feature is digital-only and available to all registered More Card customers.

The supermarket said the move was made in direct response to customer feedback calling for more ways to earn rewards. It also forms part of Morrisons ongoing investment in delivering greater value and convenience for More Card members.

Kate Lavery, loyalty director at Morrisons, said: “We’re always looking for ways to make the Loyalty scheme even more rewarding. More Partner Points means our customers can now collect More Points on their everyday purchases beyond the weekly shop – whether they’re buying clothes, gifts, or booking a holiday. It’s another step towards helping customers save more, more often.”

 

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