Wed2b to open third Birmingham store
Bridal retailer Wed2b is to open a third store in Birmingham as it looks to strengthen its presence in the Midlands.
Launching on 14 January, the new Birmingham Central shop will join the retailer’s existing locations in the city in Shirley and Wednesbury. It will bring Wed2b’s total number of stores to 41 in the UK and 61 in the UK and Europe.
The new shop will offer a selection of wedding dresses, bridesmaid dresses and flower girl outfits from Wed2b’s six exclusive in-house designers, with all items available off-the-peg.
Wed2b said it will be offering a range of experiences for brides-to-be visiting the Birmingham Central store to celebrate the opening.
From Wednesday to Sunday, the first five brides who sign in on the Wed2b welcome screen each day will receive a goody bag while every bride who visits during opening week will be entered into a competition to win a free Wed2b wedding dress or receive their money back.
