Pentland Brands signs up 1,200 retailers to online ordering service
Pentland Brands has added 1,200 retailers to its Pentland Connect B2B online ordering service following a relaunch of the platform last month.
The group said the platform will enable retailers to order products 24/7 across its brand portfolio and will provide a “simpler, more efficient” way for them to purchase products.
Pentland Connect was initially launched with the group’s Mitre brand, but customers can now order from Canterbury, Speedo, Berghaus and Kickers. The platform currently serves retailers across the UK and Europe but could be expanded to the US.
Paul Savrimoothoo, UK commercial director at Pentland Brands, said: “With ways of working in retail changing rapidly, particularly in the current challenging circumstances, our priority is to make sure we remain agile in developing the best propositions and platforms for our retail partners. It’s great because Pentland Connect gives them more control over how and when they can buy our products and our hope is that, by the end of the year, our full brand portfolio will be available.”