THE RETAIL BULLETIN - The home of retail news
Click here
Home Page
News Categories
Commentary
Department Stores
Electricals and Tech
Entertainment
Fashion
Food and Drink
General Merchandise
Grocery
Health and Beauty
Home and DIY
Interviews
People Matter
Retail Business Strategy
Property
Retail Solutions
Electricals & Technology
Sports and Leisure
Christmas Ads
Shopping Centres, High Streets & Retail Parks
Retail Events
People in Retail Awards 2024
Retail HR Central 2024
The Future of The High Street 2024
Retail HR Summit
THE Retail Conference
Upcoming Retail Events
Past Retail Events
Retail Insights
Retail Solutions
Advertise
About
Contact
Subscribe for free
Terms and Policies
Privacy Policy
H&M’s recycled denim collection is its most recycled range to date

H&M’s autumn recycled denim collection is its most recycled collection to date as it continues its drive to make the fabric more sustainable. The ten-piece collection… View Article

FASHION RETAIL NEWS UK

H&M’s recycled denim collection is its most recycled range to date

H&M’s autumn recycled denim collection is its most recycled collection to date as it continues its drive to make the fabric more sustainable.

The ten-piece collection includes baggy jeans, loose straight-leg jeans, a trucker jacket and an oversized overshirt, as well as accessories such as a bucket hat and shopper bag.

The collection is made out of 100% recycled fabrics, threads, labels and pocketing, and partly out of recycled metal zippers and trims.

Fabrics used for the clothing items include pre-consumer recycled cotton from industrial waste cuttings and post-consumer recycled cotton from collected garments and some with recycled polyester.

Meanwhile, the accessories are made entirely from fabrics that have been cut and re-used from production rejections.

In addition, H&M said the washing technique has a low environmental impact and is free from harmful chemicals.

H&M said: “The new collection is about highlighting the possibilities of recycled materials and providing denim lovers around the world even more choices in sustainability. Reusing from both production waste and collected garments is a vital part of one of the biggest ambitions at H&M, which is to move to a circular production system.”

The collection will launch on 9 September.

Subscribe For Retail News