First Tudor boutique opens outside of London
Beaverbrooks has collaborated with Swiss watchmaker Tudor on the opening of a Tudor’s first UK boutique outside of London.
Owned and operated by Beaverbrooks, the store is situated at Sheffield’s Meadowhall shopping centre and offers a range of classic, sport, diving, and heritage-inspired watches. In addition, the shop is the only one outside of London to stock the latest Tudor Black Bay 58 Bronze Boutique Edition Watch.
In line with the opening , Tudor has revamped the design of its points of sale. Beaverbrooks said the new concept aims to place Tudor watches as the main focus of attention and express the character and identity of the brand.
In addition to the new boutique opening, Beaverbrooks will also be revamping its own Meadowhall store by giving it a fresh new look.
Anna Blackburn, managing director of Beaverbrooks, said: “We are delighted to have opened our brand new boutique with Tudor in Sheffield, as we continue to expand our luxury offering to reach a wider customer base, alongside our much-valued partner.
“Neighbouring our existing Beaverbrooks store, Meadowhall is the perfect destination for the new boutique, and we are incredibly excited to be showcasing the latest luxury Tudor products, alongside our own, offering unrivalled levels of personalised customer service, expertise and passion.”
A Tudor spokesperson, added: “Tudor is excited to be partnering with Beaverbrooks to open the first UK boutique outside of London, which will further expand Tudor’s presence and awareness in the north of the country.”
