Charlotte Tilbury chooses Liverpool ONE for first UK standalone store outside of London
Beauty brand Charlotte Tilbury is to open its first UK standalone store outside of London at the Liverpool ONE shopping destination this autumn.
Situated on a prominent corner unit on the centre’s Paradise Street, the 1,000 square foot ‘Charlotte Tilbury Beauty Wonderland’ will launch in October.
The store’s expert “retail artists” will give customers access to the make-up secrets of the red carpet, skincare services and shade-matching and skin-analysis. The shop will also feature a private space called the Beauty Boudoir where customers can have one-to-one makeup consultations or take part in group and private events.
Charlotte Tilbury is currently implementing its global expansion strategy to add to its existing presence in London, Los Angeles, Dubai and Hong Kong.
Alison Clegg, director of asset management at Grosvenor, said: “Charlotte Tilbury’s selection of Liverpool ONE as their regional debut site is testament not only to the destination’s draw for international brands, but also our positioning at the forefront of retail trends, such as tech-led beauty. We’re proud to be welcoming the global beauty powerhouse to Liverpool ONE in October, and are confident the brand will be a huge success as part of our diverse and experience-driven retail line up.”
Recent openings at Liverpool ONE have included Tessuti, Russell & Bromley, Kick Game and Bershka.
