Bucherer 1888 opens UK’s largest Tudor monobrand boutique
Bucherer 1888 has partnered with Swiss watch brand Tudor to open a Tudor mono-brand boutique in London’s Covent Garden.
Situated in the east Piazza at the Royal Opera House Arcade, the 77 square metre space is Tudor’s biggest UK boutique to date. The brand’s distinctive image is reflected throughout with red, black and grey colour hues combining with a mixture of high-quality finishes to make a vibrant interior.
Adrian Maronneau, Bucherer UK managing director, said: “Having stocked Tudor watches in our boutiques for many years, and collaborated on a limited edition Bucherer Blue timepiece with the prestigious brand, we are delighted to strengthen this partnership further with a new mono-brand boutique neighbouring our flagship store in London’s iconic Covent Garden. We look forward to welcoming clients into the new space and launch Tudor’s first prestige boutique in the heart of London.”
The store features an interactive module highlighting the steps taken to produce the bronze case of Tudor’s Boutique Edition Black Bay Fifty-Eight Bronze watch and also offers the opportunity to take a wrist shot with the timepiece.
A Tudor spokesperson added: “Opening a monobrand Tudor boutique with long standing retail partner Bucherer 1888, in the heart of London reinforces Tudor’s presence in this vibrant and bustling location. Growing brand awareness further, this boutique will display brand history and give customers the opportunity to experience Tudor timepieces using interactive exhibitions and immerse themselves into the Tudor spirit.”
