Clarks to open six shop-in-shops for Clarks Kids
Footwear brand Clarks has announced that it will be launching six Clarks Kids shop-in shops this month.
The move follows an increase in customer demand for children’s shoes when Clarks stores reopened after lockdown in April.
The shop-in-shops will be situated in John Lewis stores at Kingston, Brent Cross, Bluewater, Cheadle, London’s Oxford Street and Peter Jones in Chelsea. In addition, Marks & Spencer will stock a wide range of children’s shoes in time for the back-to-school shopping period.
Clarks said the openings will help take its kids range to wider audience and enable it to further improve the in-store shopping experience.
Rosie McKissock, Clarks business manager for kids, said: “After seeing the incredible demand when our stores reopened in April, we’re really
excited to be working with key partners to offer new ways for consumers to access the Clarks Kids brand. By partnering with accounts and retailers who care as much as we do about the shopping experience, we now have the opportunity to take Clarks Kids to a wider audience, allowing more parents and their kids to enjoy our beautiful shoes.”
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