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Sunspel joins line-up in Covent Garden

Sunspel is to open its eighth London store today in Covent Garden’s Floral Street. The move follows the menswear brand’s launch of a new site in… View Article

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Sunspel joins line-up in Covent Garden

Sunspel is to open its eighth London store today in Covent Garden’s Floral Street.

The move follows the menswear brand’s launch of a new site in Jermyn Street at the end of last year and the opening of four new stores across North America in the last 18 months.

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Spanning 850 square feet, the store stocks the brand’s full menswear collection, including its  Riviera Polo Shirt, worn by Bond, and the Sunspel Classic T-shirt that is handmade in its Long Eaton factory.

Raul Verdicchi, chief executive of Sunspel, said: “We’re very pleased to be opening on Floral Street, in the heart of Covent Garden.

“It’s a well-known destination with a truly international audience, and an ideal location for Sunspel.

“This is part of a wider strategy to strengthen our retail presence – relocating and modernising our stores, as we’ve done recently with Jermyn Street, while also expanding internationally with new openings in the US.”

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