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Gymshark appoints former Boden CTO Shaun Perkinson as chief technology officer

Gymshark has appointed former Boden CTO Shaun Perkinson as chief technology officer as it looks ahead to its next phase of growth. Perkinson worked at Boden… View Article

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Gymshark appoints former Boden CTO Shaun Perkinson as chief technology officer

Gymshark has appointed former Boden CTO Shaun Perkinson as chief technology officer as it looks ahead to its next phase of growth.

Perkinson worked at Boden for five years from 2019, and prior to that held senior technology roles at Tory Burch and Burberry, after holding senior positions at Associated Newspapers. More recently, he has served in chief technology officer roles at Al Waha Travel Retail and Kayanee.

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Ben Francis, founder and chief executive of Gymshark, said: “Shaun brings more than 20 years of experience building products and leading technology teams, but what really stood out to me was his combination of technical expertise, commercial instinct and collaborative approach.

“Technology will continue to play a pivotal role in helping us create better experiences for our community and supporting the next stage of our growth. Shaun joins us at an exciting time and I’m confident we’ll do great things together.”

Earlier this year, Gymshark appointed Carly Natalizia as chief commercial officer. Natalizia joined the business four years ago as vice president of marketing, and more recently had been serving as chief digital officer.

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