[ WEBINAR ] TODAY – Adapting your 2021 digital marketing strategy
How are purpose driven brands putting content at the heart of future digital success? Critical to generating engagement among potential customers is the relevance of brand content – it must inspire action or purchases.
This session will explore which channels and content formats need to be considered in a modern retail marketing strategy, in order to engage the post pandemic customer. And what talent and tools are required to deliver this?
Join the webinar on April 21 at 10am:
- Understanding the customer and creating a much more relevant touch point
- Catering for different consumers on different platforms
- Achieving better, consistent brand experience across product and marketing
- Creating, managing and sharing engaging content at scale
- How are businesses staying effective in the competitive age of eCommerce
- The importance of internal-external collaboration, and analysis of marketing performance and spend
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