[ ON DEMAND ] Is Emotional Loyalty Worth Investing In?

From goods provider to trusted friend: decoding emotional loyalty .

Join Comarch as they explore the profound realm of customer loyalty beyond mere discounts.

Research reveals that up to 90% of customers have negative sentiments to loyalty schemes, often disengaging over time. This emphasizes that initiating a loyalty program is just the beginning: brands must master the art of sustaining customer engagement in the long term.

Covering:

• The essence and triggers of emotional loyalty.
• Navigating the emotional versus discount loyalty conundrum.
• The investment worthiness of emotional loyalty.

Don’t miss this opportunity to supercharge your loyalty strategy.

Watch on demand here

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