THE RETAIL BULLETIN - The home of retail news
Home Page
News Categories
Christmas Ads
Commentary
Department Stores
Electricals & Technology
Entertainment
Fashion
Food & Drink
General Merchandise
Grocery
Health & Beauty
Home & DIY
Interviews
Property
Retail News
Retail Solutions
Shopping Centres, High Streets & Retail Parks
Sports & Leisure
Retail Events
People in Retail Awards 2023
Retail Marketplace Strategy 2023
Omni Channel Futures 2023
Retail HR Central
Digital Transformation Strategy 2023
Customer Engagement Strategy 2023
Retail HR 2023
THE Retail Conference 2023
Upcoming Retail Events
Past Retail Events
Retail Insights
Retail Solutions
Advertise
About
Contact
Subscribe for free
Terms and Policies
Privacy Policy
My Expert Midwife expands into Asda

My Expert Midwife, the online retailer of products for pregnancy, birth and beyond, is to have its range sold through supermarkets for the first time. Best… View Article

HEALTH & BEAUTY

My Expert Midwife expands into Asda

My Expert Midwife, the online retailer of products for pregnancy, birth and beyond, is to have its range sold through supermarkets for the first time.

Best known for its post-birth recovery product Spritz for Bits, the brand will now be available in over 500 Asda stores across the UK.

Lesley Gilchrist, registered midwife and co-founder of My Expert Midwife, said: “We are committed to bring our no-nonsense products and information for parents-to-be to as many new families as possible, and our partnership with Asda will help us do that.

“Being able to pick up our midwife-developed products to help mums-to-be put their wellbeing first through pregnancy, birth preparation and recovery, alongside the weekly shop, will help thousands of families on their journey to parenthood.”

The brand’s products are also available at myexpertmidwife.com, Boots, John Lewis, Next and Amazon, as well as through specialist maternity retailers such as JoJo Maman Bebe. In addition to a portfolio of 20 products, My Expert Midwife offers pre-and postnatal education through antenatal classes and workshops.

Email this article to a friend

You need to be logged in to use this feature.

Please log in here

Subscribe For Retail News