Feelunique launches customisable beauty box subscription product
Online beauty retailer Feelunique has launched a bespoke subscription box where customers can choose the beauty products they would like to receive each month.
Called the Beauty Box, each of the five products can be selected from Feelunique’s range of more than 180 “deluxe-size” product samples from over 80 of its luxury, established, niche and challenger brands. Items will include skincare, haircare, fragrance, makeup and bodycare products.
The retailer said it has launched the product to help customers try new products in an affordable way before committing to buying larger formats.
Sarah Miles, chief executive of Feelunique, said: “We’re really excited to be launching our Beauty Box subscription product. It is the first fully bespoke beauty box subscription on the market, and that personalisation element, combined with the deluxe samples and unrivalled range of brands and products on offer, creates a truly unique and market-leading proposition that we are very proud of.”
Customers can choose from one-off, three month, six month or 12 month subscription options with all being able to be cancelled at any time.
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