Poundland launches first-ever Black Friday event
Poundland is launching its first-ever Black Friday event this week across its stores and online.
From 22 to 26 November, the retailer will be offering 20% off all baby and kidswear and will be dropping new offers in other categories on its website from 20 to 24 November.
Online deals will include beauty brands Elizabeth Arden, Clarins, Lancôme, Sanctuary Spa and Illamasqua, as well as the Oplex haircare range. There will also be discounts on a selection of designer fragrances for both men and women, including Burberry, Calvin Klein, Jimmy Choo, Britney Spears and Issey Miyake.
Poundland recently announced the transition to new clothing ranges powered by parent company Pepco Group. It now offers fashion in 560 stores across the UK and Ireland, including all 56 former Wilko locations that have now re-opened. The company also launched a website in September.
Poundland’s commercial director Tim Bettley said: “Whether online or offline, we’re all-in with Black Friday this year for the very first time. Our event will allow our in-store shoppers to see for themselves the amazing new kids and babywear we now offer for in the majority of our stores. Online, we’ve got over 100 Black Friday deals throughout the week so customers can save even more.”
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