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Pet superstore launches weight loss club initiative

A Southampton pet food and accessory superstore has launched a weight loss initiative for pets called The Lean Club. The Healthy Pet Store is inviting dog… View Article

GENERAL MERCHANDISE NEWS

Pet superstore launches weight loss club initiative

A Southampton pet food and accessory superstore has launched a weight loss initiative for pets called The Lean Club.

The Healthy Pet Store is inviting dog owners to sign up to a three-month programme to help their pets live a healthier and longer life.

Members will will receive advice on meals, portion size and exercise, and will receive rewards for both themselves and their pets when reaching milestones along the way.

The Lean Club runs in a similar way to a ‘human’ weight loss club with pets being invited into Healthy Pet Store for a weekly weigh-in to review their progress and discuss next steps.

Deborah Burrows, Healthy Pet Store managing director, said: “We are delighted to launch the Lean Club and to help transform pets’ lives through healthy weight loss. Leaner dogs live longer with less joint pain and health complications especially as they get older.

“The programme is to help dogs live a healthier and happier life. All we ask of the owners is to commit to coming in for a weekly weigh-in and to keep hold of their visual tracker.”

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