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Marks & Spencer rolls out Mobile Pay Go to more stores

Marks & Spencer has tripled its Mobile Pay Go network from 100 to 310 stores to enable more customers buy their groceries without visiting a till. With shoppers able… View Article

GENERAL MERCHANDISE

Marks & Spencer rolls out Mobile Pay Go to more stores

Marks & Spencer has tripled its Mobile Pay Go network from 100 to 310 stores to enable more customers buy their groceries without visiting a till.

With shoppers able to use the technology to pay for their purchases using their smartphones, the retailer has created a three-step instructional video on its website and its social channels to explain how it can be used.

Helen Milford, director of stores at M&S said: “As part of our Never the Same Again programme, we’re accelerating the pace of our transformation – and that includes creating digitally connected stores that are fit for the future. This rollout takes our increasingly popular Mobile Pay Go technology nationwide for the first time, allowing more customers to enjoy a seamless checkout-free experience through the M&S app. With more customers starting to return to the workplace, this provides a quick and convenient lunchtime solution – making it easy to pop in, grab your items and be on your way.”

M&S is supporting the roll-out of the service with extensive décor and point of sale communications at all 310 stores that invites customers to download the app and give Mobile Pay Go a try. Customers are also invited to refer a friend to the technology.

Photo by Georgia Hawkins

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