Flying Tiger rolls out mobile self-checkout to UK stores
Leading variety store chain Flying Tiger Copenhagen announced it is rolling out MishiPay’s mobile self-checkout solution to its UK stores.
The announcement comes following a successful trial across stores in Denmark, Sweden, and Norway that generated positive feedback on both customer and employee experience.
During the trial period, MishiPay’s Scan, Pay and Go technology was deployed across 30 stores in the Nordic region, enabling customers to scan and pay for items in-store without having to queue or even download an app. By simply scanning a QR code with their smartphone, customers could instantly access MishiPay on their phone’s browser, scan product barcodes and pay with the tap of a button, while in-store staff could view purchase activity and analytics in real-time.
By simply scanning a QR code with their smartphone, customers can instantly access MishiPay on their phone’s browser, scan product barcodes and pay with the tap of a button.
With MishiPay’s Scan, Pay, and Go technology, customers are able to track their spending and any special offers as they add items to their virtual basket with their smartphone. This enhanced visibility and control resulted in an uplift of more than 35 percent in average basket value, compared with levels at Flying Tiger Copenhagen’s conventional checkouts. Now UK customers can enjoy the same in-store experience, starting with 24 London locations.
Enabling customers to use their own mobile devices has significantly decreased the inconvenience of waiting in a long line to pay. Furthermore, store staff is able to focus more on customer service and less on processing transactions. As a result, customer feedback was very positive, with the mobile self-checkout process scoring 4.74 out of 5 stars in reviews.
Martin Jermiin, CEO of Flying Tiger Copenhagen said: “Over 100,000 Flying Tiger Copenhagen shoppers have purchased with MishiPay during the first phase of our deployment in Denmark, Sweden and Norway. We have seen the clear positive impact of the technology on both store efficiency and customer experience, and we are very excited to now activate the solution in the UK market.”
Mustafa Khanwala, Co-founder and CEO of MishiPay added: “The beauty of our technology is that it is valuable to both shops and shoppers. We have created a process that is seamless and frictionless for customers, and we are delighted that the outstanding commercial results and positive shopper feedback have powered the next phase in the deployment with the great team at Flying Tiger Copenhagen.”
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