Whole Foods Market launches online hub for new year’s resolutions
Whole Foods Market has launched an online hub to help people rethink rigid new year’s resolutions.
The retailer said the Resolution Renovator will aim to help customers set attainable intentions for 2022 instead of unrealistic resolutions that are often difficult to achieve.
To make the hub a go-to destination for holistic wellbeing, Whole Foods Market has teamed up with plant-based recipe developer and well-being enthusiast Radhi Devlukia-Shetty, Peloton instructor Cody Rigsby and motivational speaker and New York Times bestselling author Gabby Bernstein on the scheme.
Until 26 January, customers can visit the Whole Foods Market Resolution Renovator to complete a questionnaire and choose whether they want to focus on their mind, body or spirit this year. After completing the questionnaire, customers will receive tailored affirmations and intentions from the wellness motivators and will also be entered for a chance to win a 2022 Wellbeing Bundle composed of the motivators’ top picks from Whole Foods Market, with 25 winners each day. Three grand prize winners will also receive an exclusive, personalised video from one of the wellness motivators.
Rigsby said: “At the top of the year, when many of us are setting new goals, the most important thing to remember is to root them in joy and love for yourself. Our goal with Whole Foods Market’s Resolution Renovator is to move away from potentially stressful New Year’s resolutions in favour of motivational intentions that allow ourselves some much-needed grace.”
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