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One Stop, a subsidiary of Tesco, is to phase out its current ‘Own Label’ products and replace them with Tesco’s ‘Core Own Brand’ range across its…

FOOD & DRINK

One Stop to transform offering with Tesco Core Own Brand range

4 October, 2024 | by Angela Beevers

One Stop, a subsidiary of Tesco, is to phase out its current ‘Own Label’ products and replace them with Tesco’s ‘Core Own Brand’ range across its 1,000 stores.

The new products will be introduced in phases from later this month and roll out into next year. These will include an expanded range of “healthier and affordable” options.

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One Stop said the move will not only enhance its offering to customers but also appeal to its growing number of franchise partners who will benefit from Tesco’s market research and product innovation.

Stephanie Wood, managing director at One Stop, said: “This is an incredibly exciting time for us. The Tesco Core Own Brand range will not only elevate customer experience with high-quality, trusted products, but it will also enable our franchisees to offer a broader and more competitive range to their local communities.”

Tesco’s Core Own Brand range will also be available on Deliveroo, Just Eat, Uber Eats and Snappy Shopper.