Tesco Accelerator Programme 2026: nine small brands selected
Tesco has announced the small brands chosen to join its 2026 Accelerator Programme in a move that will give them the chance to be stocked in Tesco stores and online.
Each brand will receive bespoke, year-long mentoring from the Tesco buying team, alongside targeted learning and help to build their business skills to support growth.
Subscribe to TRBHaving already supported more than 90 brand to date, Tesco has selected a further nine for this year’s programme.
Helena Dennis, Tesco lead accelerator programme manager, said: “We’re really excited to announce a further nine brands as part of our Accelerator Programme. This specially selected cohort brings a range of exciting and innovative products to our aisles.
“Not only does our Accelerator Programme give smaller businesses a little boost to grow, it also helps customers discover new brands during the weekly shop.”
The selected brands are:
- Citizens of Soil and Glug: extra virgin olive oil brands
- Dedcalm: a dairy drink brand
- Mr Chen’s: an Australian dumpling brand
- Eaten Alive: a fermented food brand
- Coco Gen: a coconut water brand
- Nice Rice: an everyday rice brand
- Skinners: a dry dog food business
- Frood: a ready-to-cook vegetable and spice blend brand


