Ocado and Bon Preu to construct customer fulfilment centre in Catalonia
Ocado is extending its partnership with Spanish supermarket Bon Preu with plans to construct a customer fulfilment centre to serve customers in the Catalonia region.
The new automated facility in Parets del Vallès will allow Bon Preu customers to benefit from a broader range of products, “greater freshness” and a higher perfect order rate.
Bon Preu was Ocado’s first international partner when the two companies signed a deal in 2017 for Ocado to deploy its grocery fulfilment technology across Bon Preu’s ecommerce supply chain.
Gregor Ulitzka, Europe president for Ocado Solutions, said: “Today is an exciting moment as we enter a new phase with our longest-standing international partner.
“They have already developed a market-leading online proposition in Catalonia with Ocado’s in-store fulfilment technology and will now benefit from a highly automated CFC, offering an enhanced customer proposition and a significantly lower cost-to-serve.”
Bon Preu Group operates 138 Bonpreu supermarkets, 60 Esclat hypermarkets, and 14 minimarkets. It also serves nearly six million people through Bonpreu Esclat online.
Anna Font Tanyà, commercial director at Bon Preu Group, said: “We are pleased with the success we’ve achieved since launching Bonpreu Esclat online, which has led us to become the highest-rated online supermarket by consumers.
!We will continue improving the range, punctuality and quality of the orders in our operations, and we will do so in close partnership with Ocado.”