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Greggs and Newcastle United to join line-up at Metrocentre’s Town Square

Gateshead’s Metrocentre has signed Greggs and Newcastle United for units in its Upper Town Square. Due to open later this year, the Greggs store will be… View Article

FOOD AND DRINK NEWS UK

Greggs and Newcastle United to join line-up at Metrocentre’s Town Square

Gateshead’s Metrocentre has signed Greggs and Newcastle United for units in its Upper Town Square.

Due to open later this year, the Greggs store will be a new larger format at 3,491 square feet, which is more than double the size of its current biggest store at the shopping centre. The new space will feature a modern design with capacity for 89 seats.

Gillian Long, retail operations director at Greggs, said: “We are delighted to be opening a new, larger format Greggs in the heart of Metrocentre’s Town Square. This location will offer customers more space to enjoy their Greggs favourites and the ideal location for a pit-stop on a day out.”

Situated next door to Greggs, Newcastle United’s 3,229 square foot flagship store will offer a selection of official NUFC merchandise featuring the team’s new official kit sponsor, Adidas. The shop will also give customers access to its full football-inspired range, including sports books, memorabilia, retro shirts, and gifts.

Peter Silverstone, Newcastle United’s chief commercial officer, said: “Our ambition is to bring Newcastle United supporters even closer to the club through a best-in-class retail experience.

“Opening a new Metrocentre store is the next step in that journey. It re-introduces the club to an iconic and much-loved shopping destination, and positions our retail offering alongside other leading international brands.”

The announcement follows news that River Island is undergoing an extensive refurbishment at Metrocentre. At 25,500 square feet, the store is the fashion brand’s largest in the North East.

Ben Cox, director at Sovereign Centros from CBRE, asset managers of Metrocentre, said: “We are pleased to welcome two of Newcastle’s most iconic institutions to Metrocentre’s Town Square.

“The addition of new flagship stores for both Newcastle United and Greggs, adjacent to the soon to open NHS Community Diagnostic Centre, is a great boost for this location and we look forward to seeing them open for peak trading.”

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