Zalando hails strong first quarter
Zalando has been boosted by a strong first quarter when it accelerated growth and improved profitability.
During the period, gross merchandise volume rose by 6.5% to €3.5 billion while revenue climbed by 7.9% to €2.4 billion.
Subscribe to TRBMeanwhile, adjusted EBIT increased to €46.7 million, in line with market expectations.
Zalando attributed its B2C growth of 7.6% to an uplift in its number of active customers, which reached a new high of 52.4 million in the quarter. The performance was also driven by successful end-of-season sales and a “promising” start to the spring/summer season.
B2B revenue was also up, rising by 11.6%, driven by ZEOS fulfilment, which includes Zalando fulfilment solutions and multi-channel fulfilment.
David Schroeder, Zalando co-chief executive, said: “Our ecosystem strategy is progressing well, and customers and partners are embracing our expanding offerings.
“Growth in B2C accelerated due to a successful end-of-season sale, a promising start to the spring/summer season supported by the continued roll-out of our updated loyalty program Zalando Plus and a new high of active customers.
“In B2B, we are delighted to see a continuation of our double-digit growth trajectory as we are working to advance our ZEOS offering with a particular focus on logistics and software solutions this year.”
Zalando has confirmed its full year guidance for 2025, despite a “fast-changing geopolitical and macro-economic environment”.
The company is expecting both its gross merchandise volume and revenue to grow by between 4% to 9% this year compared with 2024, and adjusted EBIT to come in between €530 million and €590 million.



