Weird Fish relocates and upsizes at Affinity Devon
The Weird Fish clothing brand has relocated to a bigger store within Affinity Devon.
The brand has taken a 2,000 square foot space next to Trespass at the Bideford outlet centre. Featuring Weird Fish’s latest store design, the shop offers the brand’s range of lifestyle clothing and accessories.
Weird Fish has been growing in the past year and now has over 30 stores in the UK.
Ben Mercier, customer director at Weird Fish, said: “Our store at Affinity Devon has seen incredible results, both with regard to sales and footfall, so we are delighted to expand our offering. Visitors to the centre can expect to see a levelled up store with the customer experience at its heart.”
Never Miss a Retail Update!Nicky Lovell, head of outlets and retail business development at Global Mutual, added: “At the heart of our leasing strategy is a belief in building purposeful relationships.
“As such, we are thrilled to invigorate our relationship with the Weird Fish team further, by welcoming them into a new and improved store. We have no doubt this fantastic new store will drive footfall and enhance the shopping experience for all our visitors.”
