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The PUMA sportswear brand has appointed Andreas Hubert as chief operating officer. Due to take up his role on 1 September, Hubert will be responsible for… View Article

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PUMA appoints chief operating officer

4 August, 2025 | by Angela Beevers

The PUMA sportswear brand has appointed Andreas Hubert as chief operating officer.

Due to take up his role on 1 September, Hubert will be responsible for the brand’s global sourcing operations, including sustainability and product development. As part of a streamlining of operations across the Puma leadership team, he will also oversee IT and logistics.

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Having worked with Adidas since 2005, Hubert served as chief information officer of the company for four years until June 2025. This included being responsible for technology strategy, systems, applications and IT services.

Arthur Hoeld, chief executive of PUMA, said: “I am delighted to welcome Andreas to PUMA as our new chief operating officer.

“With his extensive background in IT, sourcing, and supply chain management, he brings the perfect combination of strategic insight and operational excellence.

“His deep industry experience and expertise will be instrumental in optimizing PUMA’s global operations, driving digital transformation, and strengthening the resilience of our supply chain as we enter our next phase of growth.”