Lululemon to open first Austria store in fifth market entry of 2026

Lululemon is to open its first store in Austria in its fifth market entry of 2026.

To be opened in partnership with Arion Retail Group, the new store will follow the fitness brand’s recent market entries in Poland, Hungary, Greece and Romania as it looks to strengthen its presence in Europe.

The 200-square-metre shop will be situated in the centre of Vienna, on the Kärntner Straße shopping street. It will offer Lululemon’s range of athletic apparel, footwear and accessories for activities including yoga, Pilates, running, training, tennis and golf.

The space will also serve as a community hub, bringing together local ambassadors, fitness studios, trainers and wellness enthusiasts through a year-round calendar of events and experiences.

The opening weekend will see visitors offered complimentary wellness experiences and movement sessions. They will also have the opportunity to meet Lululemon ambassadors and discover the latest product innovations.

Lululemon has also recently announced plans to open its first store in India at New Delhi’s DLF Promenade.