Lululemon opens first store in Greece
Activewear brand Lululemon has opened its first store in Greece in Kolonaki in the centre of Athens.
A second store will launch on 12 June at the Golden Hall shopping mall in the city of Marousi.
Subscribe to TRBThe openings are being led by Lululemon’s franchise partnership with Arion Retail Group as the brand continues to expand across Europe.
Sarah Clark, senior vice president, EMEA at Lululemon, said: “We’re excited to welcome more guests to lululemon with the opening of the first stores in Greece, marking another milestone in our continued growth across EMEA.
“Together with our franchise partner Arion Retail Group, we look forward to introducing our premium performance products that blend technical innovation with elevated style to new guests in the market and building meaningful connections with the local community here in Athens.”
The opening brings Lululemon’s new market count to three this year, following Poland and Hungary in March. Under its franchise partnership model, the brand will have entered six markets within 12 months, with Romania, Austria, and India still to come in 2026.



