Charles & Keith appoints Itzy as brand ambassadors
Charles & Keith, the footwear and accessories brand, has signed South Korean pop group Itzy as its latest global brand ambassadors.
Fresh from releasing their comeback album Checkmate, the band members will kick off their appointment by being the faces of Charles & Keith’s autumn 2022 campaign.
Itzy said: “It’s an honour to be introduced as the new global brand ambassadors of Charles & Keith. We’re so excited for this new relationship as we’ll be able to show our unique chemistry, and the many new sides of Itzy with the brand.”
Charles & Keith co-founder Keith Wong added: “We could not be more thrilled to have Itzy join the Charles & Keith family as the newest face of our brand. As the voice of a new generation, the Itzy girls aren’t afraid to be true to themselves, and that’s what makes them the perfect addition to our family.”
