Boden chooses Nashville for second US store
Boden is to open its second US store this summer, with the retailer choosing Nashville, Tennessee as its latest location.
The 1,700-square-foot space at Hill Center Green Hills will open following the success of Boden’s first American store, which launched in Atlanta in November 2025.
Katherine Danneberg, chief commercial officer at Boden, said: “The response to our Atlanta store exceeded our expectations and reinforced our belief in the power of physical retail.
Subscribe to TRB“Nashville felt like a natural next step – it’s a vibrant, style-conscious city with a strong sense of community.
“We’re excited to bring Boden to Hill Center Green Hills and continue building meaningful connections with our US customers.”
The store will offer an edit of Boden’s womenswear range with a focus on warm weather dressing. Items will include swimwear, bright linens and summer dresses featuring Boden’s signature use of colour and print.
Jimmy Granbery, chair and chief executive of H.G. Hill Realty Company, said: “We’re pleased to welcome Boden to the Hill Center family.
“The brand’s distinctive style and strong customer following make it a natural fit within our curated mix of boutique and national retailers.”
