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Electrical Direct launches new campaign

Electrical Direct has launched a new advertising campaign as it looks to highlight its ‘trusted to deliver’ company promise. Using the slogan ‘Always Switched On’, the… View Article

ELECTRICALS & TECHNOLOGY

Electrical Direct launches new campaign

Electrical Direct has launched a new advertising campaign as it looks to highlight its ‘trusted to deliver’ company promise.

Using the slogan ‘Always Switched On’, the multichannel campaign will span radio, PR and social media and will aim to raise awareness of the benefits trade professionals experience when shopping with the online specialist.

Dominick Sandford, managing director at Electrical Direct, said “Our ‘Always switched on’ campaign tagline encapsulates our business strategy and offering as an online retailer. Our easy to use website is packed with information including product specification sheets, technical documents, buyers guides and helpful blogs – all backed by our fantastic and dedicated customer service team who are on hand seven days a week to assist with orders or delivery enquiries.”

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