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Neiman Marcus unveils new ‘Corporate Hubs’ strategy

US luxury retailer Neiman Marcus has unveiled a new strategy that includes the opening of a network of corporate hubs to support its new post-pandemic integrated… View Article

DEPARTMENT STORES

Neiman Marcus unveils new ‘Corporate Hubs’ strategy

US luxury retailer Neiman Marcus has unveiled a new strategy that includes the opening of a network of corporate hubs to support its new post-pandemic integrated working philosophy.

As part of its NMG Way of Working strategy, the retailer will be replacing permanent desks for staff by creating “collaborative, seamlessly digital and physical spaces, meeting rooms and workstations”.

In a statement, Neiman Marcus said the hubs will comprise all kinds of spaces that serve employees and their needs, including stores and distribution centres. Staff will also be able to create their own hubs when working from home.

The retailer said the strategy is already leading to higher employee retention rates compared to 2019 and is helping it to attract the best corporate talent, wherever they choose to live.

Eric Severson, chief people and belonging officer of Neiman Marcus Group, said: “Our NMG WOW philosophy empowers our associates to work whenever, however, and wherever to achieve their best results. Our strategy is working, and we are seeing strong business performance, more productivity and satisfaction among our associates, and we are standing out among our competitors in a very challenging job market.”

Neiman Marcus has selected the Cityplace Tower in the uptown area of Dallas for its Dallas hub, which it said is an ideal location for staff based in the area. Due to open in early 2023, the hub will be refitted with “innovative solutions” to support the new integrated ways of working.

Geoffroy van Raemdonck, chief executive of Neiman Marcus Group, said: “The pandemic gave us the perfect opportunity to fast-track the revolutionary way our internal corporate teams are working and look for opportunities to innovate. With the implementation of our NMG WOW program and the future opening of our corporate hubs, our associates will have a number of resources at their disposal to achieve results and best support our customers.”

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