Dunelm to train café staff on mental health awareness
Homewares retailer Dunelm is launching an initiative in which it will train all of its store café staff on mental health awareness.
Staff who work in Dunelm’s Pausa coffee shops will be taking part in dedicated workshops where they will learn about mental health and how to recognise key warning signs.
The news comes as Dunelm embarks on a two-year partnership with Mind in England and Wales, the Scottish Association for Mental Health and Inspire in Northern Ireland to support mental health across the UK ahead of World Mental Health Day on 10 October.
As part of the collaboration, Dunelm has set a fundraising goal of £1 million, but will also be ensuring that staff members are suitably skilled and have the right resources and signposting in-store should someone need mental health support.
Amanda Cox, who heads up Dunelm’s people and stores team, said: “This is first and foremost about giving our colleagues the skills so that they’re better equipped, and feel comfortable, to have conversations about mental health with fellow colleagues. We’ll also be providing them with the knowledge of the resources available so they know where to direct people who need relevant support.”
Training sessions will take place virtually and will be hosted by mental health trainer and therapist, Lisa Wisher. The training will aim to offer essential advice, support and resources to help Dunelm’s colleagues, customers and communities.
Nick Wilkinson, Dunelm chief executive, said: “Mind was the charity voted for by our colleagues, which makes it an extra special and exciting partnership for us. As the pandemic continues to significantly impact people, the right comprehensive support has never been more important. When I think about Mind’s objectives and what they are seeking to do, I am filled with admiration and inspiration for the size of their ambition and proud that we at Dunelm can play a small part in making a difference to the fantastic work they do.”
As part of the partnership, Dunelm will also be hosting ongoing fundraising and awareness driving activities in-store and across its support centres throughout the year.
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